Proven Practices In Fundraising Webinar
Thursday, 1/31/2019 1:00 PM CST
List Models – Myths and Misconceptions
List models provide a smart, data-based solution to help your organization find more donors based on the behavior of donors you already have. Learn how incorporating data models into your acquisition strategy can help lift response rates, improve average gifts, and improve your ROI by utilizing real data to determine who to target. It’s a much simpler process than you may realize. You will also learn how to leverage the giving behavior of other organizations to predict giving to yours.